Futurist | Keynote speaker | AI | Media | Technology | Nordics
Welcome!
I am a Futurist, Senior Advisor and Head of Media at the Copenhagen Institute for Futures Studies, where I explore how media, technology and AI are reshaping the way we communicate, share knowledge, innovate and make decisions. AI, automation and digital shifts aren’t just tweaking business strategies – they are fundamentally changing how companies, individuals and societies navigate the future.
I’m an experienced keynote speaker, moderator and host, bringing a dynamic, thought-provoking approach to discussions on the future of communication, AI-driven ecosystems and the merging of our physical and virtual lives. Whether speaking to industry leaders, policymakers or creatives, I help audiences connect the dots between emerging trends and their real-world implications.
Whether speaking to industry leaders, policymakers or creatives, I help audiences connect the dots between emerging trends and their real-world implications.
Currently, I’m researching the future of liquid content and how AI-generated content has the potential to influence everything from corporate strategies and entertainment to democratic dialogue and the future of foresight.
My background includes a strategic role in the media industry as project lead for New Media Days at DR (Danish Broadcasting Corporation), and I now serve on the Danish Media Board under the Minister of Culture and as an Advisory Board Member at Future Media Hubs.
Beyond my work as a futurist, I engage with the next generation of media professionals as a guest lecturer at the Danish School of Media and Journalism (DMJX) and the Danish Institute for Study Abroad (DIS).
I’ve also been a jury member for international awards, including the INMA Global Media Awards, NonA | Virtual – Videogame Architecture and CPH:DOX Inter:active Award.
I’ve lived and worked across Europe and South America and am currently based in Copenhagen. My educational background is a Master in Media Studies, Aarhus University, Denmark.
You can read more on LinkedIn or cifs.dk.
Feel free to download selected profile portraits in the end of the page.
Looking for a keynote speaker, moderator or facilitator who can challenge perspectives and spark new ideas? Don’t hesitate to reach out!
WANT TO BOOK A PRESENTATION?
Get inspiration and read about some of the talks and workshops I offer on cifs.dk/talks/sh
SELECTED EVENTS IN 2025
The Summit (Copenhagen, Denmark) – Host
Berlinale – Berlin International Film Festival (EFM) (Berlin, Germany) – Panelist
SELECTED EVENTS IN 2024
Reinventing Media Business Forum (Riga, Latvia) – Keynote
Prompt:UX (Hamburg, Germany) – Keynote
Publisher Summit (Copenhagen, Denmark) – Keynote
World News Media Congres (Copenhagen, Denmark) hosted by WAN-IFRA, World Association of News Publishers – Panelist
Impact – AI inspiration Days (Aarhus, Denmark) hosted by Schibsted Marketplaces – Keynote
Media Innovation Xchange (Brussels, Belgium) hosted by the Belgian Presidency of the Council of the European Union – Keynote & moderator
Nordic AI & Metaverse Summit (Copenhagen, Denmark) – Co-host & moderator
Insight Session – The Future Of Music Communities And Worldbuilding @ Sony Music (London, England) – Speaker
Folkemødet – moderator & panelist
SELECTED EVENTS IN 2023
Nordic Metaverse Summit (Copenhagen, Denmark) – Co-host & moderator
SXSW (Austin, Texas, USA)
1) Entering the Metaverse Safely: A talk on Metaliteracy and Responsibility for Media Companies (speaker)
2) Creating a Better Tomorrow: The Metaverse in a Nordic Perspective (speaker and moderator)
3) Metawashing? Official presentation on the metaverse (speaker)
4) Road to Mixed Reality – Automotive’s New Frontier (moderator)
CPH:DOX Inter:Active Symposium (Copenhagen, Denmark) – Keynote on the metaverse – whose is it?
BPI Insight Session @ Abbey Road Studios (London, UK) – Keynote on the future of recorded music for the British recorded music industry
International Journalism Festival (Perugia, Italy) – Panel on Future-oriented newsrooms
Future Tense Conference (Zagreb, Croatia) – Keynote & workshop on the metaverse and AI
Cannes Next @ Cannes Film Festival (Cannes, France) – Panel on metaverse and storytelling
WBU-IMCG Forum – World Broadcasting Unions & International Media Connectivity Group (Virginia, USA) – Panel on future audiences
Media Tech Festival (Odense, Denmark) – Moderator on panel on diversity and female empowerment
BBC R&D Lighthouse Session (London, UK) – Presentation on immersive media and the future consumers
Creative Media Industry Forum (Viborg, Denmark) – Keynote
ØREDEV Developer Conference (Malmö, Sweden) – Host & Keynote (watch keynote here)
SELECTED EVENTS IN 2022
European News Media Forum for the European Commission (Bruxelles, Belgium) – Panel on future media
Global Media Congress (Abu Dhabi, United Arab Emirates) – Keynote on the metaverse
Nordic Media Conference for the Nordic Council of Ministers (Oslo, Norway) – Keynote on the metaverse
MediaTech Hub Conference (Berlin, Germany) – Keynote on the metaverse
INMA Innovation Week (Copenhagen, Denmark) – Keynote on future media trends
FIBEP World Media Intelligence Congress (Dublin, Ireland) – Keynote on the metaverse
Twipe Digital Growth Summit (London, UK) – Keynote on the metaverse
Mcbtech.22 (Bergen, Norway) – Keynote on the metaverse
Wallifornia Music Tech (Liege, Belgium) – Presentation on the metaverse
Media Tech Festival (Odense, Denmark) – Presentation on the metaverse
TechBBQ (Copenhagen, Denmark) – Moderator on panel on the metaverse
EXPERIENCE
Futurist, Senior Advisor & Head of Media
Copenhagen Institute for Futures Studies
CIFS is an Independent and non-profit global research organisation and consultancy, founded in 1969.
Member
The Danish Media Board
The Media Board is set up by the Minister of Culture and consists of seven members.
Member
Advisory Board at Future Media Hubs
Future Media Hubs is an international network of media organisations that focuses on innovation through collaboration and knowledge sharing.
Partner & COO
Mediehuset Luksus
Mediehuset Luksus is a Danish media house with events and media for active people.
MY WORK IN ARTICLES AND REPORTS
Exploring the futures of technology – Understanding the layers in an AI-mediated world, CIFS, January 2025
Rationality On Demand, FARSIGHT, June 2024
Looking at AI’s Impact on Media Through a More Future-Oriented Lens, WAN-IFRA, May 2024
Das internet ist kaput (in German), Die Zeit, May 2024
ChatGPT and the endless stream of media content (in Danish), Mediawatch, April 2023
The Generative Metaverse: The Metaverse From a Futures Perspective, Compass Magazine, February 2023
“Will the metaverse ever get legs?” (in Danish), Mediawatch, January 2023
The future of media depends on the ability to innovate radically for the future (in Danish), Mediawatch, November 2022
Embracing the Metaverse is all about the long-term perspective, Twipe, September 2022
Whitepaper: Four Scenarios on the Future of the Metaverse, CIFS, August 2022
What if 99% of the Metaverse is made by AI?, Scenario Magazine, February 2022
How will the Metaverse change the future of work?, Scenario Magazine, May 2022
Embracing the Metaverse, FARSIGHT, November 2021
Interview: “We need ethical algorithms to ensure that the good content reaches the wide audiences”, Moonshot, October 2021
“I believe we are at a very defining moment in media history” (in Danish), Nye Medier, October 2021
Reflections on the Future Media Landscape, Moonshot, September 2021
A Wake-up Call From The Future Media Landscape, FARSIGHT, August 2021
Future Perspectives on Social Audio, Scenario Magazine, August 2021
The Metaverse explained (in Danish), KForum, April 2021
The Future of the Media and ‘Doing Good’ in the Age of the Algorithm, Scenario Magazine, October 2020
Want to connect?
Feel free to connect on Linkedin or reach out on contact@sofiehvitved.dk
Feel free to download pictures.
Right-click on the picture to download (in lowres).
